UCSB COMPUTER SCIENCE DEPARTMENT PRESENTS:
Monday, January 10, 2011
2:00 PM – 3:00 PM
Computer Science Conference Room, Harold Frank Hall Rm. 1132
HOST: Kevin Almeroth
SPEAKER: Mozghan Tavakolifard
Ph.D. student, Norwegian University of Science and Technology
Title: Context Sensitive Trust Management
The World Wide Web offers to society completely new ways of accessing information and services. Naturally, it also brings new concerns. Trust is one of the phenomena that is becoming a major factor in determining the growth of services such as online transaction and information exchange through the internet. Since people do not have a fair chance to figure out who is behind an e-service, information systems are required to integrate computational models that take care of the trust related issues in a robust way. A trust evaluation process is complicated by two facts: (i) trust is situation-specific, and (ii) trust is person-specific. In this talk, we describe methods that deal with the situation sensitivity of trust and the subjectivity problem.
Mozhgan Tavakolifard has been a PhD student at the Centre for Quantifiable Quality of Service in Communication Systems (Q2S) which is a Norwegian Centre of Excellence at the Norwegian University of Science and Technology since February 2008. Her research interests include trust management, situation awareness, case-based reasoning, and recommender systems.